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The Lilac Box : Cult Box #1

 Sunday, November 3, 2013

Got myself the Lilac Box's Cult Box #1 during my confinement... quickly logged in and made my purchase during a rare moment of quietude. Why the Lilac Box? Well, I was curious about the fact that they marketed themselves as a luxury brand beauty box, and I like the "cult labels" theme they had going. Since beauty boxes are all about discovering new brands / products, it is even more exciting if those brands are so-called "cult brands" which not everyone has heard about. I have to say, in the end I have only heard of one of the brands in the Cult Box #1 delivered!

Lilac Box costs RM49.90 per box, and is "known" for selling out very fast. They actually send out mailers to inform on the exact date and time that a box will be open for sale. Most of their boxes sell out within 24 hours, some of them within a couple of hours, actually! Delivery is pretty prompt, though I cannot really say how fast since I was at my in-laws and the box was delivered to my own home address. :) Once I finished confinement and came back, I was so hyped up to open the box! Even more hyped up than checking out my ASOS delivery - after all, I know what I ordered from ASOS, but I don't know what exactly is in my cult box!

Without further ado... the unveiling!


I have to say, I really like the packaging - an unassuming, sturdy black box with a polka-dotted white ribbon. I don't see how "lilac" this is, but since they didn't stamp the company name / brand anywhere, it is very reusable for packaging gifts for friends. :)


I like the sparkly gold and purple paper they use for packaging... looks so mystical. There is no product card, we are encouraged to go to their website to read more abou each item. Save the trees! I suppose it also helps remind us to post our Lilac Box reviews and earn points. They are also able to write more about the history of each brand, which is way more lengthy than the usual one-paragraph spiel printed on product cards in other beauty boxes.


I didn't take photos when I first opened the box, so the haphazard arrangement you see above is totally my own doing. :P Regardless, you can see that the box is filled to the brim! Now lets see what we have inside... :)


Eugene Perma Essential Nourishing/Ultra-Nourishing Hair Bath (50ml) and Nourishing/Ultra-Nourishing Mask (30ml). This brand is from France and claims their active ingredients are derived from natural plant, marine and mineral sources. The haircare experts are ranked 2nd after L'oreal, though its not mentioned who did the ranking as I have not heard about them before. Nevertheless, very interested to try this out since it's so raved about. I don't think I filled in a beauty profile on Lilac Box, so I'm really glad I got the normal shampoo samples and not the ones for colored hair. :)


Vagheggi Equilibrium Cleansing Milk (50ml), Rebalancing Face Lotion (50ml) and Oligominerals (10ml). This brand is from Italy and specialises in phytocosmetics. I'm generally not into milk cleansers, so not excited about this, though the generous sizes are ideal for me to bring around for travelling. However, I *am* excited to try out the Oligominerals, which from what I understand is something like a face serum / oil. :)


Mistral Verbena shower gel (60ml) smells really nice and refreshing! Kinda herbal in a way... this also reminds me that I haven't collected my Crabtree & Evelyn Verbena Provence gift... sigh. I won an FB contest but couldn't collect coz I was busy giving birth wtf. I hope there's no time limit in collecting the prize...


Malu Wilz eyeshadow 92 - very surprised to get make-up items as well. Heck, this box is super complete with things for hair, face, body! I guess the only thing missing would be fragrance. :) This brand has won many awards and color payoff and brilliance from the eyeshadows are raved about. The duochrome color means that the color on your lids changes depending on lighting and angles.



I'm totally into cute packaging, and the full-size (50ml)  Yes! Nurse handcream fits the bill. :) This is the only brand I've heard about, but have not tried before. Now I've got loads of handcream, not sure when I'll be able to use this. Lord knows my hands are super neglected... maybe this is a sign!

All in all, I'm super pleased with my first introduction to The Lilac Box. Would I purchase again? Maybe.... I still have a lot of samples to try out, which I'm going through really, really slowly! Once I get into the groove of reviewing again, I will probably start depending more on beauty boxes to get more ideas on things to try out and share with all of you. :)

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